One HUGE Quesalupa fan, Tommy, aka Reddit user u/tmanowen, caught our eye when working on a campaign for the Quesalupa He posted about his love for the Quesalupa on Reddit - and his epic journey to get one… and really, it was epic. So we thought what could we do with this story that feels native to this platform? Well, something born on Reddit should be made by Reddit. So we worked with the illustrators, animators, and even a composer from the Reddit community to turn his story into an epic animated adventure.
And the voice you hear in the video, that’s the one and only u/tmanowen.
Client: Taco Bell
Agency: Deutsch LA
Produced by: Two Fresh with the help of the Reddit community